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Experimental Psychology (Russia)

Publisher: Moscow State University of Psychology and Education

ISSN (printed version): 2072-7593

ISSN (online): 2311-7036


License: CC BY-NC 4.0

Started in 2008

Published quarterly

Free of fees
Open Access Journal


Virtual worlds: an analysis of the psychological effects content of avatar-mediated activity

Belozerov S.A., Independent Researcher, Arzamas, Russia,
We discuss the psychological effects of avatar-mediated activities in virtual worlds, as well as their possible mechanisms. Along with the known effects: immersion, presence, Proteus and unconscious communication by language of gestures and poses of the avatar, we present several new ones. Among them are: anchoring (fixing the high importance of the virtual world in the mind); confabulation (increased realism of audiovisual picture in memory); superpower (distortion of unconscious expectations about the physical norm); incarnation (the perception of an avatar as a second body). We suggest that the effects of the presence and incarnations are the result of the inclusion of avatar and other objects in area of the psychological mechanisms of control the social behavior and the environment.

Keywords: avatar-mediated, immersion, presence, incarnation, confabulation, anchoring, Proteus effect, virtual worlds, virtual reality

Column: Psychology of States

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