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Sociosphera

Publisher: Ltd. Research and Publishing Center "Sociosphere"

ISSN: 2078-7081

Started in 2010

Published quarterly

 

Cross-Cultural Communication and Global Economy

Krutskikh A.V.
National Research University – the Higher school of economics, Moscow, Russia

Abstract
The article gives a review of the basic issues related to cross-cultural communication. The author focuses on the origin of cross-cultural diversity and analyses modern approaches to building cross-cultural competence.

Keywords: cross-cultural communication; world perception; philosophy; thought; stereotypes.

Column: Economics

For Reference

References
  1. Richard E. Nisbett. The Geography of Thought: How Asians and Westerners Think Differently... And Why. – NY: The Free Press, 2003. – 263 p.
  2. J. Mole, John. Mind your manners: managing business cultures in Europe. 3rd ed. – London, Yarmouth, Maine: Nicholas Brealey Pu, 2003. – 286 p.
  3. Trompenaars F., Hampden­Turner, C. The national­cultural differences in the context of global business / first. from English. Publisher "Potpourri", 2004. – 527 p.
  4. Sapozhnikova E. E. Comparative analysis of national and cultural features of the language of business communication (based on talks in English, Spanish and Russian): Dis. ... cand. financial science. – Mos­cow, 2004. – 252 p.
  5. Gudkov D. B. Algorithm perception of text and intercultural communication. Language, consciousness, communication: Sat. articles. – M.: Philosophy, 1997. – Vol. 1. – 192 p.
 
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