Psychology of personality self-presentation: gender and age aspects

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Abstract

The article reveals the significance of expanded understanding of the socio- psychological phenomenon of self-presentation, inconsistency in views on this phenomenon. Self-presentation of personality is seen as a processual activity, which is an integral component of any communicative act, a general characteristic of social behavior, as well as a means to control the impression that a person makes on others in the process of interaction with them. The results of a study aimed at investigating approaches to understanding this phenomenon, allowed the author to reveal proactive and reactive self-presentation. We present an analysis of gender and age-specific tactics of self-presentation. We consider categories and theoretical approaches to understanding the nature of the concept “self-presentation of personality”, tactics and strategies of self-presentation, situational, motivational and personality factors in their effect on the awareness and goal-orientation of the self-presentation subject’s actions on impression control.

General Information

Keywords: self-presentation of personality, tactics and strategies of self- presentation, impression control, proactive and reactive personality self- presentation, self-presentation competence, self-monitoring, gender, age.

Journal rubric: Developmental Psychology

Article type: scientific article

For citation: Pikuleva O.A. Psychology of personality self-presentation: gender and age aspects. Psikhologicheskaya nauka i obrazovanie = Psychological Science and Education, 2013. Vol. 18, no. 4, pp. 37–44. (In Russ., аbstr. in Engl.)

References

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Information About the Authors

Oxana A. Pikuleva, PhD in Psychology, senior lecturer at the Department of Public Administration, Graduate School of Management (GSOM), Saint Petersburg State University, St.Petersburg, Russia, e-mail: opikuleva@inbox.ru

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