The evaluation of individual psychological characteristics of a person, depending on the structure of his face and individual characteristics of appraisers

The study investigates the relationship between the specificity of evaluation of individual psychological qualities (activity, tension and sociability) of people by photographs of their faces, and two significant factors: characteristics of the facial structure of a perceived person and the level of introversion-extroversion and neuroticism of perceiver. The results of the experiment indicated that: a) introverts often perceive a calm face as intense and unattractive b) extroverts often evaluated calm face as the face of an active, friendly and attractive person, and c) the level of neuroticism of perceiver does not affect the evaluation of the qualities of activity and intensity of depicted person, however, subjects with a low level of neuroticism, more often evaluate faces as unattractive. As for the structure of the face, faces that are balanced along horizontal zones and facial index of narrowness-width of the face (normal faces), are largely perceived as active and sociable, narrow and wide faces are more often perceived as intense faces, and wide faces are evaluated as more attractive faces.

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