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Language and Text
2015. Vol. 2, no. 1, 51–56
ISSN: 2312-2757 (online)

Lingvomethological potential of advertising texts and its use in teaching Russian language for foreign students

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P.I. Radzhabova

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Abstract

Object of research is process of detection of linguamethological potential in the authentic texts relating to mass media, and algorithm of realization of this potential in the educational purposes. One of kinds of such texts is advertizing.

General Information

Keywords: linguamethological potential, commercial texts, communicative tasks

Journal rubric: Linguodidactics and Innovations.Psychological Basis of Learning Languages and Cultures.

Article type: scientific article

For citation: Radzhabova P.I. Lingvomethological potential of advertising texts and its use in teaching Russian language for foreign students [Elektronnyi resurs]. Âzyk i tekst = Language and Text, 2015. Vol. 2, no. 1, pp. 51–56. (In Russ., аbstr. in Engl.)

References

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Information About the Authors

P. I. Radzhabova, Student, Faculty of Foreign Languages, Moscow State University of Psychology and Education, Moscow, Russia

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